Darren Moffett Appointed Chief Marketing Officer at FXTM, Part of Exinity

FXTM has appointed Darren Moffett as Chief Marketing Officer, strengthening its senior leadership team as the online trading broker continues to develop its international growth strategy.

Based at the company’s London office, Moffett will be responsible for brand, proposition development and client value growth, with his remit focused on strengthening FXTM’s market positioning and supporting the company’s efforts to attract and retain clients across its international operations.

FXTM Chief Executive Chafic Badr highlighted Moffett’s experience in developing strong brand propositions and delivering customer growth, saying these capabilities align with the expansion the broker is pursuing.

The appointment comes during a period of broader strategic development for FXTM. Earlier in 2026, the company moved away from its UK regulatory licence while increasing its focus on the United Arab Emirates, where it upgraded its regulatory position to operate as a full broker.

The shift reflects the growing importance of the Middle East to the company’s international operations, alongside FXTM’s presence across other markets.

FXTM operates under Exinity, the financial services group founded in 2020. According to the group, its brands serve more than two million clients across over 150 countries, giving the company a broad international customer base.

Exinity maintains operational hubs in financial centres including Dubai, Limassol, London and Hong Kong, supporting its businesses across multiple regions.

Exinity Group Chief Executive Olga Rybalkina also highlighted Moffett’s broader professional background, noting that his career path differs from many executives working within the online trading sector. The company linked the appointment to the changing media environment and the need for financial brands to continue evolving how they communicate with and provide value to clients.

Founded in 2011, FXTM provides online access to financial markets and has developed an international presence across the retail trading industry. The addition of a new Chief Marketing Officer comes as the broker continues to strengthen its brand strategy and expand its operations in key international markets.

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